Bonanza vs eBay: can the same listing sell on both?
Por Oleksandr Shaniuk · fundador de Sellura · Actualizado el 25 de octubre de 2026
Yes, most of an eBay listing works on Bonanza as it is. Both cap the title at 80 characters, neither has a tags field, and Bonanza built its listing API to mirror eBay's. It calls item specifics "item traits", takes them as the same label and value pairs, and says about 98% of its category IDs are similar to eBay's (Bonanza's API documentation and eBay's Seller Center, read 24 October 2026).
- Title limit on both
- 80 chars
- Bonanza's API and eBay's Seller Center
- Tags field
- None on either
- search words go in the title and details
- Bonanza category IDs like eBay's
- About 98%
- Bonanza's API notes, read 24 Oct 2026
- Photos
- 24 on eBay
- Bonanza's API: 4 per request
What differs is everything around the listing. Bonanza's API notes say it is in no way affiliated with or endorsed by eBay, so a Bonanza listing has its own search, its own buyers and its own fees. eBay says it reaches millions of buyers and offers up to 24 photos a listing. Below: what carries over field by field, how each one searches, and how to run one item on both without selling it twice.
The short answer, by what you need
List on eBay when one listing has to reach the most buyers. Add Bonanza as a second outlet for a listing you already have, because the title, the category and most of the details carry over with little rewriting.
Neither marketplace is better for every item. The table sorts the common cases by what each one publishes about itself, and the fees on the same sale are worked out further down.
| If you want | Lean to | Why |
|---|---|---|
| The most buyers for one listing | Lean toeBay | WhyeBay says it reaches millions of buyers |
| Lower fees on a typical sale | Lean toBonanza | Why$4.65 against $6.66 on a $40 item with $6 of shipping, no ads and no Bonanza membership |
| A second outlet for a listing you have on eBay | Lean toBonanza | WhySame 80-character title, item traits in place of item specifics, category IDs about 98% like eBay's |
| More than four photos on a listing | Lean toeBay | WhyeBay takes up to 24. Bonanza's API takes up to four per request and publishes no per-listing count we can read |
| Offers from buyers by default | Lean toBonanza | WhyBonanza's listing API turns offers on unless you switch them off. On eBay, Best Offer is a setting you turn on |
From Bonanza's listing API documentation and pricing article, and eBay's Seller Center and Help pages. Read 24 and 25 October 2026. Which way to lean, and the fee figures, are our reading and our calculation.
Sources: eBay: Selling on eBay ("millions of trusted buyers"), checked 24 October 2026 · Bonanza API: Differences from eBay's API (category IDs about 98% similar, not affiliated with eBay), checked 24 October 2026 · Bonanza API: addFixedPriceItem (up to four pictures per request, offers on unless switched off), checked 24 October 2026 · eBay Seller Center: Take great photos ("Add up to 24 to each listing"), checked 24 October 2026 · eBay Help: Adding Best Offer to your listing (turned on in Pricing, 24 hours to respond), checked 24 October 2026 · Bonanza Help Center: Bonanza Pricing (read in a browser), checked 25 October 2026 · eBay Help: Selling fees (13.6% in most categories, $0.40 an order over $10), checked 24 October 2026
One item, two listings: what carries over
Take a vintage Pyrex mixing bowl. The title "Vintage Pyrex 403 Mixing Bowl 2.5 Qt Butterprint Turquoise on White" is 67 characters, so it fits both marketplaces unchanged. Bonanza's listing API calls the title "maximum of 80 characters" and says an item can't go up for sale until it has a valid one. eBay's Seller Center says you have 80 characters and to use as many as you can.
The details move just as directly. eBay's item specifics and Bonanza's item traits are both a label and a value, such as Brand: Pyrex or Condition: Used, and each marketplace offers its own set per category. Bonanza says specifying traits "will mean more traffic for the item", on Bonanza and from search engines. The description is the one field with room to spare on Bonanza: up to 60,000 characters, with most kinds of HTML allowed.

| Bonanza | eBay | |
|---|---|---|
| Title | BonanzaUp to 80 characters, needed before the item can go on sale | eBay80 characters, use as many as you can |
| Tags | BonanzaNo tags or keywords field in the listing API | eBayNo tags field: the title and item specifics carry the search words |
| Structured details | BonanzaItem traits, label and value, a set per category | eBayItem specifics, label and value, a set per category |
| Category | BonanzaBonanza guesses one, but recommends you set it | eBayYou choose it, and a second one is optional |
| Description | BonanzaUp to 60,000 characters, most HTML allowed | eBayCounts toward listing quality in Best Match |
| Photos | BonanzaUp to four per API request | eBayUp to 24 |
Bonanza: addFixedPriceItem and getCategoryTraits in its listing API documentation. eBay: Seller Center and Help pages. All read 24 October 2026.
Sources: Bonanza API: addFixedPriceItem (title up to 80 characters, item traits as label/value pairs, description up to 60,000 characters, category guesser), checked 24 October 2026 · Bonanza API: getCategoryTraits (the traits each category takes), checked 24 October 2026 · eBay Seller Center: Create great listings ("80 characters to use"), checked 24 October 2026 · eBay Help: Optimising your listings for Best Match (category, second category, listing quality), checked 24 October 2026 · eBay Seller Center: Take great photos (up to 24), checked 24 October 2026
Check your own listing
Already listed on Bonanza? Score your listing
Copy the title and description from your Bonanza listing and paste them here for a 0–100 score and the top fixes, then rewrite it with your own words already filled in.
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Bonanza SEO: the title, item traits and category, field by field → · eBay item specifics: the details buyers filter by →
How each one searches
Bonanza's search API sorts by Best Match by default, which it says is based on community buying activity and other relevance factors. A keyword query searches item titles only by default, and Bonanza checks the words in context with each other. That is the search Bonanza documents for developers. It doesn't say whether its website search reads the same fields, but it is the only description of Bonanza search we can read, and it puts the title first.
eBay's Best Match weighs more than the words: how closely the listing matches the search, how popular the item is, the price, the listing's quality and completeness, the return policy and handling time, and the seller's track record, eBay's help says. On both, the details do a second job as filters.
- Bonanza: item traits "can be applied as filters to narrow down search results", its API documentation says.
- eBay: buyers filter search results by item specifics, and a listing only appears in a filtered search if it has the matching specific.
- So on both, an empty detail can drop the item out of a filtered search, however good the title is.
- Neither publishes a weighting you can write to. Write the title as the search a buyer would run, and fill every detail you actually know.
eBay Cassini: the Best Match factors eBay publishes → · Bonanza search keyword ideas, free →
Sources: Bonanza API: findItemsByKeywords (titles only by default, Best Match on community buying activity), checked 24 October 2026 · Bonanza API: getCategoryTraits (traits as search filters), checked 24 October 2026 · eBay Help: Optimising your listings for Best Match (the factors), checked 24 October 2026 · eBay Seller Center: Item specifics ("your item will only appear in those filtered search results if you've added the matching item specific"), checked 24 October 2026
What each one charges on the same sale
Both charge mostly when an item sells, and Bonanza takes less of a typical sale. Bonanza's final value fee is at least 11% of the Final Offer Value, which is the price plus only the part of the shipping above $10, never less than $0.50, plus a $0.25 transaction fee for a seller without a membership (Bonanza's pricing article, read in a browser on 25 October 2026). eBay's is 13.6% of the total amount of the sale in most categories, shipping included, plus $0.30 an order of $10 or less and $0.40 above (eBay's selling fees page, read 24 October 2026).
On a $40 item with $6 of shipping, that is $4.65 on Bonanza and $6.66 on eBay, our calculation for a US seller with no ads and no Bonanza membership. Part of the gap is the rate and part is the shipping: the $6 is under Bonanza's $10 line, so none of it is in Bonanza's base, while eBay charges its rate on all of it.
| Item and shipping | Bonanza fees | eBay fees | eBay costs more by |
|---|---|---|---|
| $15 + $6 | Bonanza fees$1.90 (9.0%) | eBay fees$3.26 (15.5%) | eBay costs more by$1.36 |
| $40 + $6 | Bonanza fees$4.65 (10.1%) | eBay fees$6.66 (14.5%) | eBay costs more by$2.01 |
| $40 + $15 | Bonanza fees$5.20 (9.5%) | eBay fees$7.88 (14.3%) | eBay costs more by$2.68 |
| $120 + $6 | Bonanza fees$13.45 (10.7%) | eBay fees$17.54 (13.9%) | eBay costs more by$4.09 |
Our calculation from each marketplace's own fee page, the same arithmetic as our two fee calculators. Percentages are of the item and the shipping together. Bonanza: 11% of the price plus shipping above $10, plus $0.25. eBay: 13.6% of item and shipping in most categories, plus $0.40 an order over $10.
- Bonanza's 11% is a floor you can raise: its advertising is opt-in, at 11% to 30% of the Final Offer Value, and the level you pick replaces the base rate.
- Bonanza charges a one-time $14.99 set-up fee to a new seller, and $0.03 a month for each active listing above 50, at most $20 a month.
- eBay gives 250 zero insertion fee listings a month, and more with an eBay Store.
- Above $4,000 of Final Offer Value, Bonanza charges a flat 1.5% on the rest. eBay's rate drops to 2.35% above $7,500 an item.
Bonanza fee calculator: the Final Offer Value, your rate, what you keep → · eBay fee calculator: what you keep after eBay's fees →
Sources: Bonanza Help Center: Bonanza Pricing (final value fee of at least 11% of the Final Offer Value from 1 May 2025, shipping above $10, $0.50 minimum, $0.25 without a membership, advertising 11% to 30%, set-up and listing fees, read in a browser), checked 25 October 2026 · eBay Help: Selling fees (13.6% of the total amount of the sale in most categories, 2.35% above $7,500, $0.30 or $0.40 an order, 250 zero insertion fee listings), checked 24 October 2026
Selling on both without selling one item twice
Bonanza is a separate company, so the two listings don't know about each other. When the item sells on one, end or update it on the other the same day. That is our advice, not a rule of either marketplace, and it is the step that keeps a one-off vintage piece from selling twice.
The other line not to cross is eBay's. If you offer or ask for contact details to buy or sell outside eBay, eBay charges its final value fee even if the item doesn't sell, its selling fees page says. So never point an eBay buyer to your Bonanza listing.
Write the title once
Up to 80 characters for both, the item first, then brand, model, size, colour and material, each once.
Copy the details across
Fill Bonanza's item traits from your eBay item specifics wherever the category offers the same label.
Set the Bonanza category yourself
Bonanza guesses one if you don't, and its API recommends setting it explicitly.
End the other listing when one sells
The same day, so a one-off item never sells twice. Our advice, not a marketplace rule.
Cross-listing SEO: what to rewrite when a listing moves to another marketplace → · Bonanza vs Etsy: fees, what sells, and moving your listings →
Sources: Bonanza API: Differences from eBay's API ("in no way affiliated with or endorsed by eBay"), checked 24 October 2026 · Bonanza API: addFixedPriceItem (category guesser, set the categoryId explicitly), checked 24 October 2026 · eBay Help: Selling fees (buying or selling outside of eBay), checked 24 October 2026
What Sellura does here, and what it doesn't
Describe the item once, in a few words or a photo, and Sellura writes the Bonanza listing to Bonanza's own limits: a title of about 75 characters inside the 80, up to 8 item traits as short name and value lines using only details you gave, a plain-text description that opens with what the item is and its condition, and 10 search phrases of up to 30 characters to work into those fields. The 75, the 8 traits and the 10 phrases are our numbers, not Bonanza's. Switch the marketplace to eBay and the same item comes back with a title inside eBay's 80 characters and 8 item specifics.
The title preview and a 0–100 score are free on every generation, no card. The score is deterministic: the same listing always gets the same number, and each weak factor comes with one fix written for that listing. The finished listing costs 1 credit, and the first unlock is free on a new account. Starter is $15 a month for 25 credits or $150 a year, and Pro is $24 a month for 65 credits plus bulk, or $240 a year.
- To check a Bonanza listing you already have, paste its title and description into the checker above. Sellura doesn't grade Bonanza links, because a listing page loads the seller's description separately.
- Sellura doesn't post to Bonanza or eBay, sync stock between them, read either marketplace's search or track where a listing ranks.
- It has no research database, no sales data and no ads analysis.
Describe one item, see the Bonanza title and its score free → · Plans and credits →
FAQ
Is Bonanza owned by eBay?
Can I use the same title on Bonanza and eBay?
Does Bonanza have item specifics like eBay?
How many photos can a Bonanza listing have?
Are Bonanza's fees lower than eBay's?
Is Bonanza better than eBay?
Treat eBay as the reach and Bonanza as a second outlet that takes less of each sale. Write one title of up to 80 characters that names the item first, copy your eBay item specifics into Bonanza's item traits, set the Bonanza category yourself, and end the other listing the day one sells. Run your price through both free fee calculators, then describe the item once in Sellura to see the Bonanza title and its 0–100 score free, before you spend a credit.
Abre el generador de Bonanza.