Bonanza vs Etsy: which one costs less, and what sells where?
Por Oleksandr Shaniuk · fundador de Sellura · Actualizado el 1 de noviembre de 2026
Etsy now costs less per sale at most prices, and Bonanza takes items Etsy won't. Etsy charges $0.20 to list, 6.5% of the item and shipping, and 3% + $0.25 US payment processing (Etsy's fee and payment policies, read 1 November 2026). Bonanza takes at least 11% of the price plus any shipping above $10, plus $0.25 without a membership, and its fee leaves out payment processing, because buyers pay you through PayPal, Stripe or Amazon Pay (Bonanza's pricing article, updated 2 June 2025). On a $60 sale with no shipping charged, Etsy takes $6.15 and Bonanza $6.85 before the processor's cut.
- Etsy transaction fee
- 6.5%
- of item + shipping · plus $0.20 to list
- Bonanza final value fee
- 11% minimum
- price + shipping above $10
- Payment processing
- Etsy: included
- Etsy US 3% + $0.25 · Bonanza: PayPal, Stripe
- Title
- 140 vs 80
- Etsy 13 tags · Bonanza item traits
What you may list differs more than the fees. Etsy's Creativity Standards ask every item to be made, designed, handpicked or sourced by the seller, with a human touch. Bonanza runs a broad catalogue whose categories it describes as about 98% the same as eBay's, and welcomes handmade pieces too. Below: the fees side by side, what each one lets you sell, how the listing differs, and how to move Etsy listings to Bonanza.
The short answer, by what you sell
Older comparisons call Bonanza the cheap alternative to Etsy, from the years when Bonanza's base rate was 3.5%. Since 1 May 2025 it has been 11%, so the choice now rests more on what you sell than on the fee. Our read of both marketplaces' own pages:
| If you sell | Lean to | Why |
|---|---|---|
| Handmade, vintage or craft supplies | Lean toEtsy | WhyIts Creativity Standards are built for exactly these, and it costs less per sale at most prices |
| New branded goods you resell, or general secondhand items | Lean toBonanza | WhyEtsy asks for items made, designed, handpicked or sourced by the seller. Bonanza's categories follow eBay's |
| Low-priced items with shipping charged | Lean toClose, check both | WhyBonanza leaves the first $10 of shipping out of its fee, Etsy charges 6.5% on all of it |
| Items over about $100 | Lean toEtsy | WhyBonanza's 11% of the price grows faster than Etsy's 6.5% plus processing |
| Stock you already list on Etsy | Lean toBoth | WhyBonanza imports an Etsy CSV, and its first 50 active listings cost nothing a month |
Our read, not a rule, from Etsy's and Bonanza's own pages read 1 November 2026.
Sources: Etsy: Fees & Payments Policy, checked 1 November 2026 · Etsy: Creativity Standards, checked 1 November 2026 · Bonanza Help: Bonanza Pricing (updated 2 June 2025), checked 1 November 2026 · Bonanza API: Differences from eBay (category IDs about 98% the same as eBay's), checked 1 November 2026
What one sale costs on each
Etsy's fee is three lines: $0.20 to list the item, a 6.5% transaction fee on the price plus the shipping and gift wrap you charge, and US payment processing of 3% + $0.25 through Etsy Payments. Bonanza's is two: a final value fee of at least 11% of the Final Offer Value, which is the price plus only the part of the shipping above $10, never less than $0.50, and a $0.25 transaction fee for sellers without a membership.
So Etsy's figure below includes payment processing and Bonanza's doesn't: PayPal, Stripe or Amazon Pay charge you their own fee on a Bonanza sale, which we can't put a number on for you. Where the two columns sit within a few cents, Etsy is the cheaper one once that fee is added. Both charge optional advertising on top: Etsy's Offsite Ads at 15%, or 12% and mandatory once a shop passes $10,000 a year, and Bonanza's advertising levels from 11% to 30% in place of the base rate.
Run your own numbers
The postage label is left out on purpose: when you buy it yourself, it costs the same whichever marketplace the order came from, so including it would only subtract one number from every row. Each marketplace's own calculator takes the real label cost.
| Marketplace | Fees | Take rate | You keep |
|---|---|---|---|
| EtsyUS seller, no Offsite Ads on this order (an Offsite order adds 15%). Rates verified 2026-10-06. | $4.25 | 10.6% | $23.7559.4% margin |
| BonanzaA seller without a membership, at Bonanza's base rate: 11% of the price and of the shipping above $10, plus $0.25 a sale. An advertising level you opt into (up to 30%) replaces the 11%. Rates verified 2026-10-25. | $4.65 | 11.6% | $23.3558.4% margin |
The spread between the cheapest and the dearest row on this sale is $0.40. That is the fee difference and nothing else: it does not say the item will sell on any of them.
| Item price | Etsy fees, no shipping | Bonanza fees, no shipping | Etsy, $8 shipping | Bonanza, $8 shipping |
|---|---|---|---|---|
| $10 | Etsy fees, no shipping$1.40 | Bonanza fees, no shipping$1.35 | Etsy, $8 shipping$2.16 | Bonanza, $8 shipping$1.35 |
| $25 | Etsy fees, no shipping$2.83 | Bonanza fees, no shipping$3.00 | Etsy, $8 shipping$3.59 | Bonanza, $8 shipping$3.00 |
| $60 | Etsy fees, no shipping$6.15 | Bonanza fees, no shipping$6.85 | Etsy, $8 shipping$6.91 | Bonanza, $8 shipping$6.85 |
| $150 | Etsy fees, no shipping$14.70 | Bonanza fees, no shipping$16.75 | Etsy, $8 shipping$15.46 | Bonanza, $8 shipping$16.75 |
| $500 | Etsy fees, no shipping$47.95 | Bonanza fees, no shipping$55.25 | Etsy, $8 shipping$48.71 | Bonanza, $8 shipping$55.25 |
Our calculation from Etsy's and Bonanza's published rates, read 1 November 2026, through the same fee functions as our fee calculators. Etsy: listing fee, 6.5% transaction fee and 3% + $0.25 US processing, no Offsite Ads. Bonanza: 11% base rate, $0.25 transaction fee, no membership, no advertising, and no PayPal, Stripe or Amazon Pay processing, which those processors charge on top.
Free Bonanza fee calculator → · Free Etsy fee calculator →
Sources: Etsy: Fees & Payments Policy (listing fee, 6.5% transaction fee, Offsite Ads), checked 1 November 2026 · Etsy: Etsy Payments Policy (US processing 3% + 0.25 USD), checked 1 November 2026 · Bonanza Help: Bonanza Pricing, checked 1 November 2026 · Bonanza Help: I made a sale! Now what? (buyers pay sellers directly via PayPal, Amazon Pay or Stripe), checked 1 November 2026
What each one lets you sell
Etsy's Creativity Standards say every item must have a human touch and fit one of four kinds: made by the seller, by hand or with personal or computerised tools, designed by the seller, handpicked by the seller, which covers vintage and curated collections, or sourced by the seller, which covers craft and party supplies and items personalised for the buyer. Etsy can remove listings that don't fit, and the fees already paid stay due.
Bonanza draws the line much wider. Its listing API describes its categories as about 98% the same as eBay's, and its handmade policy welcomes handmade and made-to-order pieces that you or someone in your business made, listed in a Custom, Handmade or Handcrafted subcategory where one exists, with the lead time stated in the description. Pre-orders for items not yet released are not allowed.
Sources: Etsy: Creativity Standards, checked 1 November 2026 · Bonanza Help: Handmade and Made-to-Order Policy, checked 1 November 2026 · Bonanza API: Differences from eBay, checked 1 November 2026
One item, two listings: title, tags and traits
The forms ask for different things. Etsy allows a title of up to 140 characters, suggests fewer than 15 words, and gives you up to 13 tags for the words a buyer would search. Bonanza caps the title at 80 characters and has no tags field at all: its search words live in the title, the description and the item traits, the category's own fields such as brand, colour, condition and GTIN, which buyers filter by and Bonanza passes to Google Shopping.
So an Etsy title usually has to be cut for Bonanza, and the tags turn into traits and title words. Bonanza's title tips put the item type near the start, the brand and the gender up front and the colour at the end, with no capitals for emphasis and no fluff such as "new" or "authentic". Paste a Bonanza title and description to check them.
Sources: Etsy Help: How to Create a Listing (title up to 140 characters, up to 13 tags), checked 1 November 2026 · Bonanza API: addFixedPriceItem (title up to 80 characters), checked 1 November 2026 · Bonanza Help: Item Traits, checked 1 November 2026 · Bonanza Help: Tips and Tricks for Writing the Perfect Item Title, checked 1 November 2026
Check your own listing
Already listed on Bonanza? Score your listing
Copy the title and description from your Bonanza listing and paste them here for a 0–100 score and the top fixes, then rewrite it with your own words already filled in.
Free, no sign-up.
Moving Etsy listings to Bonanza
Bonanza can't link to your Etsy account the way it links to eBay or Amazon: it imports a CSV file you download from Etsy. Its help, updated 8 October 2024, lists the limits. The column headers must be in English, Etsy's categories don't come across, and digital files can't be imported, so a digital listing has to be added by hand in Bonanza's New Item Form.
Download the CSV from Etsy
In Etsy's Shop Manager, open Settings, then Options, then the Download Data tab, and click Download CSV.
Upload it to Bonanza
In Bonanza, open the Selling menu, choose Import from Etsy, pick the file and import.
Set the categories
Imported items land in Incomplete Items without a category. Select items of one kind in the batch editor and apply a category to all of them.
Rewrite each title for 80 characters, and add the traits
An Etsy title can run to 140 characters. Cut it, and move the details into the item traits.
Keep each item listed once on Bonanza
Bonanza doesn't permit duplicate listings. When an item sells on one marketplace, end it on the other.
How to sell on Bonanza: booth setup, fees and first sale →
Sources: Bonanza Help: How to Import From Etsy (updated 8 October 2024), checked 1 November 2026 · Bonanza Help: Etsy Listings Incomplete?, checked 1 November 2026 · Bonanza API: Best practices (duplicate listings are not permitted), checked 1 November 2026
What Sellura does here, and what it doesn't
Sellura writes both listings from one description of the item. Choose Etsy and it returns a title inside Etsy's 140 characters and 13 tags of up to 20 characters. Choose Bonanza and it returns a title of about 75 characters, inside Bonanza's 80, item traits as short name and value lines using only the details you gave, and a plain-text description. Each comes back scored 0–100, and the score is deterministic: the same listing always gets the same number, every point traces to a named factor, and each weak factor comes with one concrete fix.
The score and the title preview are free on every generation, no card, and so are the Etsy and Bonanza fee calculators and the listing checker. A credit unlocks one finished listing: Starter is $15 a month for 25 credits or $150 a year, and Pro is $24 a month for 65 credits plus bulk, or $240 a year. Sellura doesn't import or post listings to either marketplace or track rankings, has no keyword database, and is not affiliated with Bonanza or Etsy.
Write the Bonanza listing, with the score and title free → · Write the Etsy listing, with the score and title free →
FAQ
Is Bonanza cheaper than Etsy?
Can I sell non-handmade items on Bonanza?
How do I move my Etsy listings to Bonanza?
Does Bonanza have tags like Etsy?
Can I sell the same item on Bonanza and Etsy?
Price on today's numbers, not old comparisons: Etsy's 6.5% plus processing now costs less than Bonanza's 11% plus $0.25 and the processor's fee at most prices, and Bonanza only comes close on cheap items with shipping charged. Sell handmade, vintage and supplies on Etsy, use Bonanza for the goods Etsy won't take or as a second channel, and rewrite each title for its own limit. Sellura drafts both: the score and the title preview are free, and a credit buys the finished listing.
Abre el generador de Bonanza.